Branding Fundamentals

When:
Tuesday, Sep 12, 2017 6:30p -
8:30p

Where:
GA Boston
125 Summer St 13th Floor
Boston, Massachusetts 02110

EventScheduled OfflineEventAttendanceMode

Admission:
$40

Categories:
Business

Event website:
https://generalassemb.ly/education/branding-fundamentals/boston/40133

About This Class:


Having and committing to the right brand strategy goes hand in hand with success, no matter what you’re selling or to whom. The right brand strategy enables meaningful, long-term customer relationships and builds engaged, high-performing teams. Plus, a brilliantly executed brand strategy saves time and money.


As with all things marketing, branding is all about the customer journey. Participants in this session will take a journey of their own: understanding the fundamentals of branding, the three ingredients to an effective brand strategy, and seeing first-hand how their favorite brands come to life.


Takeaways:


-Understand the role brand plays in long-term business success
-Identify the core elements of a brand strategy
-Learn how to apply a brand strategy consistently throughout a business
-See examples of brand strategies in action and make correlations to endeavors or issues important to them

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09/12/2017 18:30:00 09/12/2017 20:30:00 America/New_York Branding Fundamentals About This Class: Having and committing to the right brand strategy goes hand in hand with success, no matter what you’re selling or to whom. The right brand strategy enables meaningful, long-te...

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