Where:
Oficio
129 Newbury St, 2nd floor
Boston, Ma 02116
Admission:
FREE
Categories:
Business, Innovation, Meetup, Tech
Event website:
https://generalassemb.ly/education/youre-invited-a-discussion-on-events-digital-marketing-with-ga-and-bostontweetup/boston/32832
About This Event
Introduction
Join GA's Event Manager Alex Howley + BostonTweetUp Co-Founder Joselin Mane for a discussion on event marketing and how to leverage events to grow your brand and digital presence.
Takeaways
-Understand how event marketing can help drive thought leaderships, audience development, conversion, etc.
-Learn how to leverage events to grow your brand
-Determine ways of measuring success/ ROI for events
-Hear common mistakes event planners make
-Identify the 7 stakeholders of events you'll need to know when planning
-Understand how offline and online marketing strategies work together
About the Speakers
Joselin Mane
Co-Founder and Marketing Strategist, BostonTweetUp
Joselin Mane is the co-founder and organizer of @BostonTweetUp, a major hub for Tweetups and events centered in social media, entrepreneurship, business, and technology. He is also a passionate Internet marketing consultant that has helped luxury, entertainment, fashion and consumer brands achieve success by providing custom social media optimization and event optimization trainings. Joselin has been attending an average of 2-3 networking events a day for the last 8 years, and has been featured in various news outlets including the Boston Globe, Boston.com, NECN, and more.
WHAT OTHERS SAY: “Our team hired Joselin to provide our communications team with an overview of Social Media and New Media. He was well versed in the latest tools, strategy and tactics and provided lots of helpful guidance and insights. He’s also a great guy! Highly recommended.” Steven Curtis Vice President Corporate Communications Toyota
Alexandra Howley
Local Marketing Producer, General Assembly
Alex is the event manager and local marketing producer for General Assembly Boston. Outside of GA, she also works for City Awake, a program of the Boston Chamber of Commerce focused on civic innovation.
About Our Partners
BostonTweetUp
BostonTweetUp is a central place for Boston area Tweetups, Networking Events, & Conferences. They also offer a Social Media-centric Event Planning & Promotional Service Run by Joselin Mane.
After being a part of over 5,000 events, Joselin has developed a 5 phase event planning and promotional strategy that will ensure the success of any event. They also have a network of over 100 event partners and have developed an event calendar and the most socially active event promotional network in the Boston area.
BostonTweetUp has been hired by organizations including MITX, MassTLC, TiEBoston, MassChallenge, Dreamworks Studios, Indochino, Warner Bros., Eventbrite, and Cadillac to both streamline digital marketing and social strategies, and organize and promote events for long term sales growth.
Oficio
Oficio offers coworking, private offices, meeting rooms, and networking events at their two boutique locations in the Back Bay.
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