Technology Trends: How Innovation Drives Growth in Boston

As technology becomes more integral in our daily lives and the workings of organizations, it’s critical for marketers to understand how technologies work and how to work with innovation teams to bring products to market.

In this session, we’ll focus on three technologies: Spatial Audio, Robotics / Automation and 3D Printing and their impact on innovation.

The Boston Marketing and Technology communities from AMA Boston and WITI have brought together a panel to discuss:

What are the technologies and innovations driving global growth?
Why is Boston continually listed as a center for innovation and entrepreneurship?
Why do marketers need to be in-the-know of emerging technologies?
How can marketers better collaborate and communicate with innovation teams

Speakers:
Matthew Neutra, Lead Experience Engineer, Bose Corporation
Parna Sarkar-Basu, CEO at Brand and Buzz Marketing
Jeff Boehm, Global Marketing Lead, Formlabs
Moderator
Jen Faucon, Partner, MICA Consulting Group

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