Social Media Analysis Workshop

Earn a Certificate in Social Media Analysis from Boston University

Making Social Media Matter is a hands-on, 3-day workshop designed to equip attendees with the knowledge and skills to quickly analyze and visualize data from popular social media platforms like Twitter, Facebook, blogs, and YouTube.

The tools demonstrated in this workshop for network analysis, geolocation, and machine learning are at the forefront of social media research and will equip attendees — even those with no computational training — with expert understanding of how to collect, analyze, visualize, and interpret social media data for internal and public use.

In addition to covering the theoretical bases of working with and modeling big data such as Crimson Hexagon, the training in this workshop will include access to and use of leading data platforms, such as the Boston University Twitter Collection and Analysis Toolkit (BU-TCAT) and Gephi.

Media professionals, research analysts, scientists, college students, and anyone wanting to make sense of social media will benefit from attending this workshop. All participants that successfully complete this workshop will:

Earn a Certificate in Social Media Analysis: Principals and Practices for Big Datafrom Boston University.
Gain access to exclusive data analysis tools that can collect and analyze millions of units of social media content.
Go beyond dashboards and dive deep into data to take their analytic skills to another level of understanding.

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