INTRO TO DIGITAL MARKETING

This session is part of GA's Marketing Week, a weeklong festival of free workshops, fireside chats and panel discussions focused on reimagining the world of marketing, media, technology and creative industries. Learn new skills, gain insight into other industries, and inspire others to drive change. Check out the full schedule here!

See the strategies that drive today’s biggest brands.
Step into the world of digital marketing with General Assembly. During our online introductory workshop, explore the components of brand building and see how modern marketers drive successful campaigns using content, email, social media, paid advertising channels, and more. Using real-world case studies, you’ll:

Break down the components of a digital marketing campaign.

Survey today’s digital marketing landscape and its career opportunities.

Learn to approach a marketing campaign by identifying your objectives first.

Get hands-on practice identifying key performance indicators (KPIs).

Chart your own career path. Pick up where this workshop leaves off. Dive into the fundamentals in our five-week, online Digital Marketing Circuit or level up on the job in our on-campus Digital Marketing course.

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  Sponsored

  The Sunday Bazaar

  Sunday, Nov 17, 2024 11:00a

  Brighton Elks Lodge
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  Sponsored

  Child & Adolescent Counseling & Socials-Emotional Skills Groups

  Monday, Nov 18, 2024 goes until 11/20

  Child Therapy Boston

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