INFLUENCING FOR GOOD

When:
Tuesday, Nov 17, 2020 6:00p -
7:30p

Where:
General Assembly Online
125 Summer St
Boston, MA 02110

EventScheduled OfflineEventAttendanceMode

Admission:
FREE

Categories:

Event website:
https://generalassemb.ly/education/influencing-for-good/boston/160602

Over the last two decades, social media has become an integral part of people’s lives. People bring their phones with them almost everywhere they go, and the average amount of time spent a day on social media is over 2+ hours for Americans. With this in mind, a social media influencer holds a lot of power in their hands.


Influencers build a loyal following through their online content creation. Yet, this year what it means to be a social influencer has shifted. Before, social media influencers would be using their platform to promote products or show off their travels. Now, more social media influencers have been using their platforms to encourage people to vote, share articles/posts around social unrest, encourage people to buy from ethical brands, or donate to particular causes.


With great power, comes great responsibility. During this panel conversation, influencers will talk about their shift towards 'influencing for good' and supporting social movements through their platforms. During this talk we will cover:
How to create a positive impact on an audience


What causes they hope to elevate


What they have learned while incorporating social activism


How they think being an influencer has shifted and where they see it going

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11/17/2020 18:00:00 11/17/2020 19:30:00 America/New_York INFLUENCING FOR GOOD Over the last two decades, social media has become an integral part of people’s lives. People bring their phones with them almost everywhere they go, and the average amount of time spent a day on s...

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