Where:
Online event
Admission:
FREE
Categories:
Business, Classes, Meetup, Tech, Virtual & Streaming
Event website:
https://generalassemb.ly/education/marketing-week-how-to-utilize-linkedin-for-b2b-marketing/boston/186145
This session is part of GA's Marketing Week, a weeklong festival of free workshops, fireside chats and panel discussions focused on reimagining the world of marketing, media, technology and creative industries. Learn new skills, gain insight into other industries, and inspire others to drive change. Check out the full schedule!
The marketing opportunity on LinkedIn is huge. Whether you looking to generate leads, build brand awareness, or establish strategic partnerships, LinkedIn is the B2B marketer’s social network of choice! It’s their business’ secret weapon.
This webinar is designed for B2B marketers, corporates and consultants to help you engage your audience, optimize your efforts and grow your business using LinkedIn.
Takeaways
Creating the best first impression
Optimizing your content strategy - being generous and adding value
Strategically building your network - WHO you connect with and WHY
Winning algorithm love - how to optimize your reach and engagement
Sharing your expert voice - in groups and beyond
Bringing it all together