Be Your Best Brand: Crafting a Narrative for Your Startup
When:
Wednesday, Sep 18, 2019 10:15a -
11:45a
Wednesday, Sep 18, 2019 10:15a -
11:45a
Where:
CIC - Boston
50 Milk Street, 16th Floor — Lighthouse West
Boston, MA 02109
Admission:
FREE
Categories:
Business, Innovation, Lectures & Conferences, Meetup, Tech, University
Event website:
http://startupbos.org/
This workshop will help you hold up a mirror to your brand to ensure what you think you’re selling matches what others think they’re buying. You’ll have the opportunity to practice storytelling that builds credibility, inspires confidence, and establishes a narrative that sells.
During this workshop we’ll cover:
Messaging for investors: why should someone invest in you?
Messaging for companies: why should someone buy from you?
Messaging for employees: why should someone work with you?
In short: are your actions, communications, and ideas on-brand for your target founders, investors, and workforce?
This event is part of the Founders & C-Suite Track and Sales & Marketing Track at Startup Boston Week 2019. And is perfect for companies in the Early Stage.
